Task

The challenge was to capture the spirit of innovation and technological excellence that defines the firm’s work in the eVTOL (electric vertical take-off and landing) space, while building a forward-thinking brand ready for growth in the rapidly evolving aerospace market. Although the team behind Essorant had already contributed to major aerospace projects for companies such as Vertical Aerospace and Rolls-Royce, a key hurdle was how to position the brand for future opportunities without being able to showcase past work due to NDA restrictions.

Brand Identity

We worked closely with Essorant to develop a distinctive name and a strong logo that reflects the company’s mission. The result was a bold logomark designed for easy recognition across various platforms and products, paired with a future-proof wordmark to ensure lasting brand strength.

Website and Digital

Together with Essorant, we developed a focused digital platform that clearly highlights the impact of their actuator systems on the aerospace industry. Rooted in user research and market insights, the result is a conversion-driven website designed specifically to engage high level key decision-makers throughout the aerospace industry. We also created a series of interactive 3D videos and stills that enhance the digital experience while closely aligning with the overall brand identity.